CREATING MOVEMENTS, NOT MOMENTS
PR
World Animal Protection UK – #TheREALCheekyNandos
Commuters show Nando’s their Red Cards by World Animal Protection #TheRealCheekyNandosEditorial free to useCredit – TheRealCheekyNandos by World Animal Protection… Read More
Oatly – It’s like milk, but made for humans
We created news stories, engaged with media on a one-to-one basis, built a solid media strategy, to ensure we were driving the debate to every corner of the UK. Read More
SodaStream – #FightPlastic
To create a movement around this issue, we developed an always-on programme of initiatives, which communicated SodaStream’s precycling message in an authentic way. Read More
Neato – #MyHappyMess
Launched insight led campaign to encourage the UK to embrace their mess. We wanted to challenge the perception of perfection and showcase the reality behind the show home, the HappyMess! Read More
505 Games – Evolving Press Office
Built bespoke plans around each 505Games title to drive awareness and conversation, from AAA games, to independant masterpieces. Read More
MindCandy – Moshi Twilight Sleep Stories
We developed an integrated campaign targeting parents, driving trial and building awareness. We focused our activity, with 80% across social and influencer channels, and 20% hitting high impact, top tier media, to mirror the genuine consumption of today’s parents. Read More
Warner Bros. – Iconic Moments
Created an editorial exclusive to content generator UNILAD Film – a rap battle shaped from Warner Bros. iconic movie moments. Read More
Disney’s Maleficent
We enrolled the very best in blogging talent in the UK, who provided some fantastic content, perfectly targeted at the teen girl. Read More
Hitting the Apex
Heroed the film’s producer, Brad Pitt, and conduct first ever press conference live on ‘The Grid’ ahead of the MotoGP race, generating global media coverage filled with key messaging. Read More
Warner Bros. – Kong: Skull Island
We partnered with SAS Who Dares Wins leader Ollie Ollerton to create a one-off SAS x Kong: Skull Island experience day – putting YouTubers through their paces in the depths of …the Surrey Woods. Read More
Warner Bros. – Sully: Miracle On The Hudson
We identified that sound effects were hugely integral to immersing the audience in the high-tension Hudson landing scene. Negotiating access to the Oscar-winning sound editing team we shone a spotlight on often overseen art of sound effects, securing a standalone UNILAD video feature. Read More
Warner Bros. Riverdale – Convincing Netflix fans to buy a box set
We partnered with Maxwell’s diner to run a limited edition pop-up of Riverdale-inspired Freakshakes, accessible to hundreds of fans in return for social posts. Read More
Lifeplan – Brand Reappraisal
To refine the strategy and bring the whole team onboard with our thinking, we hosted workshops with the Lifeplan board, to understand what they stand for, what is their vision, and why do they go to work everyday. Read More
Altovita – Launching a new platform
Create an opportunity for the Altovita founding team to comment on the market, why it is broken, and how they will fix this issue. Read More