We were challenged to increase awareness that four streaming services; Sky, BTSport, DAZN and Amazon Prime were streaming the 3 tournaments; UEFA Champions League, UEFA Women’s Champions League and the Premier League from one platform, Amazon FireTV.

Much-hyped action-adventure game (and definitely not a walking simulator) Death Stranding received mixed reviews during its initial console release. We were tasked with promoting the PC launch of the game, published by 505 Games, to generate positive reviews from a new audience.

Maintain regular international coverage for Outfit7’s Talking Tom brand through regular mobile game launches, securing quality earned and paid coverage with family, consumer lifestyle and games press. 

Launch a new brand into a competitive market from a base of zero. Specifically an insect based cat food brand, one of the first of its kind. 

With the documentary already available on several other platforms since October last year, coupled with Earth Day becoming an increasingly crowded space, we leveraged the shocking facts and visuals from the documentary to create a timely sense of urgency and intrigue.

Etsy is known for products in the craft space, but they also have an incredible collection of handmade and bespoke homeware created by small businesses and artists across the UK, that we knew would appeal to fashion-forward audiences. 

In the Spring of 2019, London & Partners wanted to drown out the UK’s negative press coverage with an eye-catching paid social campaign highlighting the cultural gems London has to offer beyond the usual tourist trail.

Researched and identified key voices in this space (which included influencers that had already covered wrestling games by other publishers), WWE fan channels and mobile gaming enthusiasts. Facilitated the creation of sponsored content, where YouTube stars were commission to create a host of videos, showing the new update and gameplay available. Content created included straight up “lets play” and reviews along with challenges created by hosts of specific channels.