Dan Neale Dan Neale

Trending Treatment: How TikTok virality became the media’s must-have

The media landscape has transformed dramatically in recent years as audiences increasingly consume news through social media rather than traditional websites or print publications. In response, magazines and newspapers are rapidly expanding their social media teams and establishing strong presences on platforms like TikTok, Snapchat and Instagram. 

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Thinking Thinking

Leveraging the “Summer of Sport and Swifties” - Sustainability and issues around fan travel

This Summer is a huge moment internationally for sport, from the EUROs to the Summer Olympics and Paralympic Games. But the “summer of sport” is being closely rivalled by the music industry. International superstar Taylor Swift is on track to break records by grossing $1bn from her Eras tour, Glastonbury saw record numbers of festival goers this year, and bands such as Coldplay are also in the midst of global tours.

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Culture, News, Thinking, Work Culture, News, Thinking, Work

OUR WORK EARNING BRANDS ATTENTION

We continue to create work we are proud of that drives actions and reactions from the people we are looking to reach - whether that’s driving change in a specific industry or sparking joy on social media. Here is a roundup of some of our recent work across earned, owned and paid - making an impact for the brands and businesses we work with.

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