Alfred Summer Party & Culture Awards

#ThrowbackThursday to our Alfred Summer Party where the team let loose and belted out some classics with Rockaoke!  We also took the opportunity to reflect on the last year with the inaugural edition of ‘The Alfred Culture Awards’. We created these to champion team… Read More

Alfred Year in Review: 2019

It’s been an amazing year at Alfred and so, we wanted to take a moment to look back at everything we’ve achieved in 2019. We’re proud to have done some of our best, most impactful work yet, continued relationships with some brilliant clients and won some new ones. And, found… Read More

Alfred Loves… Tim Walker

As part of this month’s culture currency, a monthly event where the Alfred team take an afternoon to explore some of London’s many and varied cultural happenings, we visited Tim Walker’s ‘Wonderful Things’ exhibition at the V&A. Best known for his fashion editorial work with Vogue,… Read More

A Right, Royal Mess…

The relationship between the Royals and the British media has often played out across the tabloid pages of history not too dissimilar to that of a Shakespearian play. Looking back over the past fifty-odd years and you’ll find love and resounding affection, but you don’t have to look too hard to stumble across drama and scandal;… Read More

Alfred Loves… Oatly Ice Cream

This month, Oatly announced the launch of its new Ice Cream range for the first time in the UK. To celebrate, the Alfred team hosted an ‘Oatly Ice Cream Party’ at the renowned, and very cool plant-based eats café Kalifornia Kitchen in London. We invited a whole host of media… Read More

Alfred through the eyes of our intern

With summer being to university students what an escaped python is to a zookeeper (long, expensive and surprisingly easy to miss), I realised that I couldn’t afford to waste another break playing excessive amounts of video games and making the difficult journey to and from the fridge. After all, there’s… Read More

The art of #winning

With awards season looming in the PR diary, our co-founder Dan Neale, following his turn as a PR Week judge last year, was asked to sit on a panel at the PR Week Awards breakfast briefing to discuss what it takes to create an award winning entry. It’s… Read More

I have one of the most stressful jobs in the world? Seriously?

When you hear, according to yesterday’s news, PR is ranked behind a firefighter; saving lives and putting your own life at risk on a daily basis, military personnel; high intensity live/die stuff you can’t exactly capacity plan for, and a police officer; your life is in immediate danger and… Read More

Alfred’s Christmas Comedy Crackers

In the run up to Christmas, the team here at Alfred have been polishing up our best jokes, as we’ve been working with some of the UK’s top comedians ahead of their new DVD releases this Christmas. Needless to say, practise does not make perfect for the team here and… Read More

Alfred’s Latest XXL Campaign

Team Alfred has been enjoying an Ab-tastic run up to Christmas, working on none other than Magic Mike XXL on behalf of Warner Bros. Our campaign kicked off in the summer, when we took some brilliant lifestyle bloggers along to the European Premiere in London, to experience life… Read More

Alfred Create A Stir With The Cereal Killers

We recently started working with Northern Ireland’s most famous twins, the Keery Twins, owners of London’s Cereal Killer Café, to deliver an integrated PR and social strategy to launch their new YouTube channel. First up, to unveil their channel to the world, Alan and Gary created… Read More


Team Alfred are very happy to announce that we’ve been shortlisted for not one, but TWO, of The Drum’s Social Buzz Awards. The nominations for Best Use of Twitter and Best Use of Community both celebrate our work on the Sharknado 3 #Jednado campaign, for Syfy. Read More

The time when Alfred met Brad Pitt!

It’s safe to say we’ve had a pretty amazing few days, launching a very special motorsports documentary, and in turn welcoming one of the film industry’s finest onto UK soil… introducing Hitting the Apex. From director Mark Neale, and produced and presented by non other than Brad Pitt,… Read More

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