Threads, The Twitter Killer

Before we dive headfirst into this digital yarn, let’s clarify what Threads is. It’s the newest creation from Meta, the artist formerly known as Facebook, whose rebranding makes it sound like it’s fumbling through a midlife crisis. “Say more with Threads – Instagram’s…

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Alfred appointed as UK social media agency for Westfield

London, April 2023: Westfield has appointed Alfred as its retained social media agency for Westfield London and Westfield Stratford City, following a competitive six-way pitch process. Alfred has been briefed to deliver social media content and campaigns that amplify the brand’s values and objectives, focusing on connecting people and communities…

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The Week That Was: Social Media (03/08/18)

Whatsapp confirms a big new update Whatsapp has just confirmed that it’s adding a new way to chat on the app.  The popular messaging service says that billions of users will be able to use a new group video call feature.  This feature enables…

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The Week That Was: Social (22/06/18)

IGTV lands as Instagram hits 1bn users To celebrate hitting 1 billion users, Instagram has launched IGTV, a video extension to rival YouTube. It’s now allowing users to post up to 1-hour-long videos, leaving room for influencers and brands to bring their longer-form video into their highly…

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