Description goes hereHow do you challenge the perception of the beloved Nando’s and persuade thousands of its own loyal customers to sign a World Animal Protection petition asking it to make urgent animal welfare improvements?
Let’s agree, most people aren’t waiting to hear what a brand or business has to say. The right to attention needs to be earnt.
We’re a social-first agency, creating work rooted in culture and fuelled by creativity.
This means our work makes a lasting impact, so our clients can ultimately mean that little bit more, more of the time.
We’re a team of thinkers, doers, creators, and innovators who believe in going beyond the obvious, unbound by channels, industry jargon, or the marketing bubble.
At Alfred, we are driven by the passion to deliver work that is more than words.
WORDS AREN’T ENOUGH.
ALFRED IS A STRATEGIC COMMUNICATIONS CONSULTANCY
Our Work
A ‘MORE EXTRA’ SOCIAL APPROACH – WESTFIELD LONDON
#THEREALCHEEKYNANDOS - WORLD ANIMAL PROTECTION UK
A LASER-FOCUSED INFLUENCER PROGRAMME – LYMA LASER
FAIRTRADE FORTNIGHT 2023: THE ENDANGERED AISLE
CHALLENGING AMENDMENT 171 - OATLY
ORKNEY STORIES: HIGHLAND PARK’S JOURNEY TO GLOBAL RECOGNITION
At Alfred, we redefine what it means to communicate effectively in a world that's awash with information. Our approach is centered on tangible outcomes rather than just words, ensuring that our messaging resonates deeply and prompts the desired action from audiences. We focus on strategic communications that cut through the noise, engaging people on a level that inspires trust and encourages loyalty.
Our diverse team combines creativity with sharp insights, developing campaigns that are not only innovative but also aligned with the unique values and goals of our clients. By leveraging advanced tools and methods in digital marketing and public relations, we provide services that are tailored to meet the demands of today's fast-paced market. Whether it's through content creation, influencer partnerships, or social media strategies, our goal remains the same: making your brand’s voice heard and celebrated.
Our Work
Our portfolio showcases a tapestry of projects that highlight versatility and commitment to impactful storytelling. One of our standout initiatives is the Fairtrade Fortnight 2023, where we emphasized the importance of ethical sourcing in consumer choices. This campaign not only raised awareness but also prompted actionable change, encouraging consumers to purchase Fairtrade products.
Additionally, our collaboration with Westfield London introduced a 'more extra' social approach that effectively engaged visitors and created memorable experiences. By executing innovative strategies across various platforms, we ensure that our clients' stories are told authentically, making a lasting impression on their audiences.
Conversation
In an era where environmental and social issues are at the forefront of public consciousness, our work proves our dedication to responsible communication. By leveraging popular events and figures, we address concerns regarding sustainability and fan travel, turning insightful conversations into avenues for engagement. This approach not only amplifies our clients’ messages but also aligns them with current societal trends.
We believe that conversation is key to fostering connections and driving positive change. Our initiatives focus on not just sparking dialogue but also empowering audiences to participate actively in solutions. By facilitating these conversations, we help brands build community and brand loyalty, ensuring they remain relevant in a rapidly evolving landscape.
