LEARN, CREATE & DO
For a quick recap of the week’s social media news, read on! L’Oreal launches ‘try before you buy’ AR on Facebook After heavily investing in AR, beauty giant L’Oreal has launched a ‘try before you buy’ augmented reality feature in Facebook ads with its NYX Professional Makeup brand. Users…
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Whatsapp confirms a big new update Whatsapp has just confirmed that it’s adding a new way to chat on the app. The popular messaging service says that billions of users will be able to use a new group video call feature. This feature enables…
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IGTV lands as Instagram hits 1bn users To celebrate hitting 1 billion users, Instagram has launched IGTV, a video extension to rival YouTube. It’s now allowing users to post up to 1-hour-long videos, leaving room for influencers and brands to bring their longer-form video into their highly…
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When Facebook announced that they were planning on bringing reactions to its platform, the initial sentiment was somewhat mixed, it seemed many just wanted a dislike button vs a range of emotions. Over the past week, brands have jumped on the launch and started to use the new…
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