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A New Day for New Media

In an exciting move for journalists and PRs alike, a new print newspaper launched this week, the first standalone daily newspaper to be introduced in the UK for 30 years. Launched by Trinity Mirror, the New Day newspaper comes just after the Independent announced plans to…

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The Creative CV, Should You Risk It?

Unconventional CV’s and career pitches are becoming somewhat of a trend in recent years. From that guy standing at a City tube station, with a billboard advertising his job search and copies of his CV to hand, to the most recent effort from university student Connor Peters – who’s uploaded…

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What Clients Want

Another day, another brief but what do you do with it? Far too often agencies take that brief and agree with it without any real consideration. They don’t take the time to simply think about it, or really understand the sector or business problem that is being presented. If as…

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