LEARN, CREATE & DO
Did you know More than half of UK adults (52%) use social media for news, up from 47% in 2023. The most popular social media platform for news is Facebook, used by three out of 10 adults, followed by YouTube, Instagram and X. (source: Ofcom, September 2024). The…
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Did you know that 47% of UK adults now use social media for news? We’ll let that sink in for a moment. THE HEADLINES For many people, gone are the days of waiting for the six o’clock news to be broadcast on…
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Creating content that stirs the soul and moves the heart isn’t just a matter of luck; it’s a craft, an understanding that what we share can either touch lives or pass by unnoticed. When social media shares fuel algorithms, apathy is the adversary that content creators…
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We are committed to helping brands positively impact the world, including within the entertainment and influencer sectors, where this can often get lost. As we head into 2024, authentic and trusted partnerships are more important than ever. Here’s a recap of some of our campaigns from the past…
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As we entered the second quarter of 2023, we celebrated a significant milestone – Alfred’s 10th birthday. It reminded us of our continued commitment to inspire brands to be a force for good, reflected in our mantra, #MovementsNotMoments. Q2 saw us achieving a series of groundbreaking milestones, from launching…
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Before we dive headfirst into this digital yarn, let’s clarify what Threads is. It’s the newest creation from Meta, the artist formerly known as Facebook, whose rebranding makes it sound like it’s fumbling through a midlife crisis. “Say more with Threads – Instagram’s…
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